One day a Brahmin by the name of Sevaram asked Birbal for help. He said that his forefathers were great Sanskrit scholars and that people used to respectfully refer to them as Panditji. He said that he had no money nor need for wealth; he was content living a simple life. But he had just one wish. He wished people would refer to him as Panditji too. He asked Birbal how he could achieve this.
Birbal said that the task was fairly simple. If the Brahmin followed his advice word for word, this task could be achieved. Birbal advised the Brahmin to shout at anyone who called him Panditji from now on.
Now the children who lived in the same street as the Brahmin, did not like him since he scolded them often. They were just waiting for an opprtunity to get back at him. Birbal told the children that the Brahmin would get really irritated if they started calling him Pandiji. So the children began to tease him by yelling,"Panditji" whenever he appeared and, as advised by Birbal, the Brahmin responded by shouting at them. The children spread the word to all the other children in the neighbourhood that Sevaram hated being called Panditji, so they too joined in the chorus, calling him Panditji.
After a while, Sevaram got tired of scolding them but by now everyone was used to calling him Panditji. Hence the game was over but the name stuck!
Management Moral: If you want something about you widely known, make it known to gossips who will do your work for you free, particularly if you give it a newsy twist!
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